Priority Matrix: National Level
Potential vs Access
StateArea
High Potential – High AccessHigh Potential – Low AccessLow Potential – High AccessLow Potential – Low Access
High Potential – High Access
High revenue potential and strong DG access. Focus here first to gain market share.
Mid-Size AptsSchoolsLocal Clinics
High Potential – Low Access
High revenue potential but DGs lack strong connects. Building access unlocks future opportunity.
Redevelopment HsgGated CommunitiesHospitalsMIDC/IndustrialReligious
Low Potential – High Access
Easy to approach but limited revenue upside. Engage selectively to keep the pipeline active.
Restaurants/CafésHotels/ResortsMarriage HallsPG FacilitiesPetrol PumpsBus Stand MktsHighway HotelsTextile/Garment
Low Potential – Low Access
Low returns and hard to penetrate. Redirect DG effort to higher potential clusters.
Colleges & UniversitiesWarehousesAuto ShowroomsJewellery